Case Studies


Golden Flag Award Case Studies First Case Studies that introduced China's communication campaigns

Distributed in Chain Bookstores like Barnes & Noble (U.S.), Waterstones (U.K.), Indigo (Canada), Popular Holdings (Singapore), helped PR practitioners to understand China's Communication industry's latest development, bridge up the exchange between agencies from China and the world, displayed China's economic from the perspective of Commercial Communication.

Our Vision is introduce Chinese PR Campaigns to following Business Schools:

【Global】 MIT, UCLA, ESSEC (France) , McCombs School of Business, Imperial College London (UK), Marshall School of Business, ESADE (Spain), Alliance Manchester Business School, University of Edinburgh Business School and so forth.

【Domestic】 TOP100 Business Schools in Tsinghua University, Fudan University, Peking Univeristy, China People's University, Shanghai Jiaotong University, Zhejiang University, Sun Yat-sun Univeristy, Shanghai Financial University, Nankai University, Xiamen Univerisity

Golden Flag Award Winning Cases had entered School’s Standard Textbooks

1 2012~2018
19 cases had entered Standard Textbook in Zhejiang Province.
2 2019
4 award-winning case had entered by Fudan University.
3 2019
3 award-winning cases had entered , written by Academy of Communication and design, Sun Yat-sen University.
4 2020
11 award-winning cases are entered Textbook for Fudan University

Report / Chart In the post epidemic era, Upright Brand Research Report and 2020 Upright Brands Chart are highly concerned by brands and enterprises
The concept of upward brand is generally accepted by the society

Top Sales in PR related books in major cities in China, recommended by Publicity Department of CCCPC for enterprises PR study and research. trongly recommended by entrepreneurs owners, managers of PR agencies; a Must-Have classic reference for PR practitioners and students. GFA awarded cases studies make legendary cases ever last and bring its influence to higher level.

Gentle Reminder

2019 Golden Flag Award Case Studies is approaching, Coming soon!